Saturday 26 December 2009

Jack Wills Christmas Term Handbook by Eleanor Hardwick

So it happens that, for my sins, I receive the Jack Wills handbook (their posh name for catalogue) every term (their posh name for season)-they do really nice trackies, ok?!-more for the photos at the front for anything else. The christmas photos seemed to have a great new direction-instead of the whole preppy sloaney thing the styling was a bit punked up, but in a good way (although sadly the boys were not quite up to scratch...casting needs a bit more attention I feel or where am I going to get my wall candy from?). I only found out today that the photos are by Eleanor Hardwick, who I blogged about a while back. Since I last visited her sight she's got a few solo exhibitions under her belt and has shot a few ad campaigns for various fashion brands; a visit to her site is well worth the time. I hope her success will continue because I think she has such great potential to be a really interesting fashion photographer.










Actually the reason I originally decided to write about the photos was because the above reminded me so much of a Tim Walker shot. At first I got really excited and thought it was the same tree painted on the wall, but then...no. Still, I'm likin' the linkin' (did I really just write that? Evidently. Well who cares, IT'S CHRISTMAS. My excuse for everything).

(jackwills.co.uk; flickr.com)

5 comments:

Yazmin said...

It looks like the inspiration has come from Skins, what do you think? It looks more college/boarding school than University kids, but i still like it a lot. Great post I really like your blog xxx

Just Another Londoner said...

It's funny that they had such a new direction this season, because previously their photos have been more university-style. However Jack Wills has recently launched a more expensive, mature sister brand, Aubin and Wills (http://www.aubinandwills.com/almanac.aspx), so maybe that's the reason for the new look?

Anonymous said...

i love jack wills. :)
what did you type in on google to find these pictures?xx

Just Another Londoner said...

i think just jack wills christmas term! although you can always see the photos from the current handbook at their website.

Anonymous said...

totally agree with you.

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